Simplifying annual receipt distribution for Medical Research Charities

In the charity space, managing annual receipts can become a daunting task. From ensuring accuracy to timely distribution, the process demands meticulous attention to detail. 


The Malaghan Institute of Medical Research in New Zealand experienced firsthand the challenges associated with this undertaking until they discovered Apsona Document and Email Merge solution, a game-changer in simplifying receipt distribution within Salesforce. 


Let’s delve into how this innovative solution has revolutionized the way charities like the Malaghan Institute handle their annual receipts.


Streamlining Processes with Salesforce:

Transitioning to Salesforce initially seemed like a promising solution for the Malaghan Institute. However, like many organizations, they encountered unexpected hurdles during implementation. 


The inability to efficiently manage annual receipts became a significant pain point, leading to delays and additional expenses. This setback prompted them to seek external assistance, highlighting the complexities involved in traditional methods of receipt management.

Enter Apsona:

Fortunately, the Malaghan Institute’s journey took a positive turn with the introduction of Apsona. This versatile Salesforce add-on proved to be a game-changer, offering a seamless solution to their receipt distribution woes. 


With Apsona, the Institute regained control over their processes, empowering them to handle both physical mail and email distribution in-house.

Efficiency at its Finest:

Gone are the days of painstakingly managing receipt distribution. Apsona enables charities to streamline their workflows, significantly reducing the time and resources required to complete the task. 


What once took days or even weeks can now be accomplished within a matter of hours, as evidenced by the Malaghan Institute’s experience.

Enhanced Communication and Customer Satisfaction:

One of the institute’s initial concerns was the potential influx of complaints following receipt distribution. However, Apsona proved to be a reliable ally in ensuring smooth communication with recipients. 


Not only were there no complaints received, but the institute even received early expressions of gratitude from recipients, underscoring the effectiveness of Apsona in enhancing customer satisfaction.


“Thanks to Apsona, we were able to complete both the post and the email in-house without any problems and within a few hours. We were a little worried that our mailboxes would be full the next day with emails raising issues related to the annual receipts, but not a single email complained, and we received an early email thanking us for receiving the annual receipts.”

Noriko Murakami, Grants and Data Insights Manager,

Malaghan Institute of Medical Research

The Future of Receipt Management:

As charitable organizations continue to prioritize efficiency and customer experience, solutions like Apsona are poised to play an increasingly vital role. By seamlessly integrating with Salesforce, Apsona offers a scalable and customizable platform tailored to the unique needs of healthcare providers. 


Whether it’s annual receipts, donor communications, or data management, Apsona empowers organizations to streamline their processes and focus on what truly matters – delivering quality care.



The Malaghan Institute’s success story serves as a testament to the transformative power of Apsona in simplifying receipt distribution for charities. By leveraging innovative technology and streamlining processes, Apsona enables organizations to overcome challenges, enhance efficiency, and foster greater satisfaction among stakeholders. 


As the charitable landscape continues to evolve, solutions like Apsona will undoubtedly remain indispensable allies in driving operational excellence and delivering exceptional donor care.


Let us show you the power of Apsona. Join us every week on Wednesdays for insightful demonstrations of Apsona’s powerful features. Register Today!

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